On November 11 this year, I posted this tweet: Anybody still in doubt what $FB intentions are, proof they are serious about their role in search. This was my reaction to the little balloon prompting me to do a search for the hashtag of the … [Read more]
Reinventing the Resume – How to land your next dream job Interview – with Nina Mufleh
How one woman got retweeted by the queen of Jordan, got the attention from tier 1 VC’s and the CEO & CMO and landed a job interview at Airbnb, while reinventing the traditional resume in the process. Looking to get hired into your new, dream … [Read more]
The Founder of Twitter Retweeted My Work, and this is what Happened…
I've been a user and a fan of Twitter since I got introduced to the service back in 2008. So working closely with Twitter to get the Twitter Buy Button integrated with Fanatics was already excited. But getting a retweet from the original brain behind … [Read more]
This is Why I Speak at Conferences
Last week I spoke at a panel at the SMX conference in San Jose on the topic of retargeting. When I'm visiting a conference, I always make an effort to meet new people. Breakfast, lunch or dinners are best to exchange names, stories and problem … [Read more]
Competing with Yourself, Do You Have What It Takes?
Oh the irony. I’m competing with my own SEO strategies from years ago. When I was working at eBay, creating lasting strategies to bring mountains of free SEO traffic to the platform, across multiple categories, I could never imagine I would curse the … [Read more]
Google Now Is A Mobile App Disrupter
My friend Jeremiah Owyang has been focusing on the sharing/collaborative economy for the last two years. In my time at Airbnb I hosted him a number of times at our HQ, and had some interesting conversations with him. Today he wrote a blog post on … [Read more]
Leaving @Airbnb, Joining @Fanatics – Oh My!
The year 2015 begins with a lot of change, something I’m quite familiar with since I’ve done major changes all at once in the past; i.e. in 2006 I met Fiona, moved to the US to take on a new job, got married and had a beautiful daughter. Yes, I like … [Read more]
Top 7 Projects for 2014 – Annual Performance Self Review
At the end of every year, normally your company expects you to write up a self review on your work and performance. While re-reading this wonderful post on how to hack your annual self-review by my buddy Jonathon I got inspired to take this self … [Read more]
Wall and Chain – Berlin Wall Campaign Best Work in my Career
The story was submitted by Catherine, the daughter of Jorg, a couple of years back. It was emailed directly to the european director for Airbnb, and made its way pretty fast to the executive staff. The story was used multiple times already in … [Read more]
Twitter Engagement Testing > Are you using images for maximum impact?
Based on a post from MG Siegler, in which he describes the practice of posting images with text on Twitter, I wondered how my tweets with embedded images did in terms of engagement. A quick check with Twitter analytics gave me two interesting data … [Read more]
