Based on reports today, Google will drop your organic listing when your content is displayed in the featured snippet at the top of the page. Damn Google, why you always have to bash on us SEO's? But more important, get your act together with the … [Read more]
Amazon, here comes the advertising
Many times SEO's complain about the shrinking real estate for organic listings in Google. Over the years, more ads have been taking up the top of the page and with the introduction of Product Listing Ads, the more real estate has been taken up by … [Read more]
Aaron Judge – All Rise
Here at Fanatics it's fun to watch the stats of all players and think about new products. This year start in the MLB is showing a New York Yankees team fired up, delivering one of the best starts of the season in years. One player, in particular, is … [Read more]
How Much of your Blog Traffic Should Come Through SEO?
Years ago, I have given a couple of SEO workshops at blogger conferences. It was a lot of fun, as these bloggers were widely successful with their hobby turning into real businesses. They were fascinated with the stuff I presented, which is my daily … [Read more]
Twitter Complaints as Effective Acquisition Channel
This morning, while I was dealing with a website that didn’t load right after I published a new post here, I received an email regarding my problems with my site at Godaddy. That was fast I thought, customer service really is beefed up there. Nope, … [Read more]
Putting SEO to Work to Drive Traffic & Brand Awareness
A couple of weeks ago I saw this post from my buddy John on How long does SEO take to start working. He describes how his business Credo has been growing over the months he has been heads down building it through good content marketing execution, … [Read more]
NCAA March Madness Colors Google Answer Box
With the start of the NCAA March Madness basketball tournament starting this week, we here at Fanatics have been planning a decent amount of presence content on the WeAreFanatics blog. So far the March Madness Winning Teams Color Analysis has … [Read more]
What can an SEO do about Google rankings ‘Did the Holocaust Happen?
If you have been following, there are a number of people and publications calling out Google for ranking a holocaust denying page at the top of the results for the term; "Did the holocaust happen?". This started with an article in The Guardian on how … [Read more]
Google Knowledge Graph slower updates than Snippet
Google is super fast these days updating the SERPs. The sad news of John Glenn (RIP) passing has already been updated on Wikipedia and reflected in the SERP's. However, the knowledge graph box on the right side, also based on Wikipedia, is not … [Read more]
Mix Lolcats with eCommerce and Branding
I saw a tweet today, which was pretty great. Mix Lolcats with a branded box, and you have the chance to get an influx of brand impressions when the tweet goes viral. Is this a turning point for the Fanatics brand to go even more mainstream, having a … [Read more]