Target fine print on prices

in Marketing

Have you ever compared the large package of a product versus the smaller one? The larger is cheaper because of volume discount, right? To wake you up from the dream, let me introduce to you a website that publishes just about that aspect… The price increase for a larger package or other misleading advertising tricks: Mouseprint.org.

As I love to read their examples, I found one myself the other day: at the Target, the large container of Cascade tablets is $12.49 for 60 tablets. The small bag, containing 20 tablets, is $3.99. So for 3 small baggies containing 60 tablets, you would have to pay $11.97. Nice…

cascade-small-print

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Dennis – who has written 403 posts on The Next Corner.

I'm spending most of my time online doing SEO or other forms of traffic acquisition for websites. DennisG, blogging since 2006 in Dutch on TheNextCorner in Dutch. Pictures can be found at Digital pictures by DennisG.

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