What Are These Strawberries Doing On My Nipples I Need Them For The Fruit Salad

1.16 am, browsing through the Amazon.com organic search referrals in a Hitwise report, #17 is jumping into my eye field. Is it the nipples mentioned in the search referral, or just the very long search. I bet it is both.

Sleep deprived as I am, I’m typing the referral into Google, and check… Amazon on #1. Apparently it’s a book with a rather long title: What are these strawberries doing on my nipples i need them for the fruit salad

So which other site would get traffic through this particular search? I instantly get more energy again, and I know I would not be able to get to sleep before I finish my little analysis.

The majority of the traffic on what are these strawberries doing on my nipples i need them for the fruit salad is going to these four websites:

  1. Amazon
  2. Wikipedia
  3. Yahoo Answers
  4. Flickr

Only Flickr is ranking lower on the SERP, the rest of the sites are ranking exactly like the order of the amount of traffic they get. If you click on the Flickr result, you might find one of the reasons for the high search volume, and traffic referrals to Amazon on the search:


When you begin to type in the search box with What are, Google suggestion box will give you as first suggestion:  what are these strawberries doing on my nipples i need them for the fruit salad

And as curious as people are, they pick the top one, just to find out what it is all about. I wonder how many books get sold through these accidental, curious drive by searchers.

It also puts another thought into my mind. What if you can name your book, brand your product or write your enticing headline that pop’s up as a suggested search in Google to capture drive buy customers. That would be nice…

You can have all other kinds of fun with Google suggest functionality. If Some of the suggestions are really shocking! Because tell me… who doesn’t love Bambi?


Watch for returns between your Xmas gifts

Amazon Wrap Rage, Frustration-Free Packaging, does this means the Seattle based retailer has found a way to earn more on returns?

Imagine you buy something on Amazon, you get it delivered and open the package. That nasty plastic clamshell case, you cut it open with a big kitchen knife. No piece of the package is together... but you don't want the product anymore.

No problemo... With Amazon you can still send it back, and get a refund. But as more and more customers make use of this service, the margins are eaten up. So what can you do about this, but still keep your customers happy...?

Right, you re-package the return products, and tell the new owner you actually did them a favor by conveniently repackaging the goods in a eco friendly, easy to open package.

A true win-win situation...


Disclaimer: this story is pure fiction. I don't claim Amazon is actually doing this, but I would!