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Google+ and its Importance for Brand Searches

by Dennis Goedegebuure Leave a Comment

So many so called Internet Marketing experts have mis-qualified Google+ as a social experiment from the search company in Mountain View. What Google plus will turn out to be, is what you and I are making off it. Right now, it seems to be the environment where you would build up your own authority to […]

Filed Under: Internet

This is why Guest Blogging is Dead in the Water for SEO

by Dennis Goedegebuure Leave a Comment

Update: it shows how important this topic is, as the latest webmaster video by Matt Cutts is about Guest blogging. See the embedded video below… Ever wonder why Google has taken a stance against guest posting? Once again SEO’s have killed the tactic and are pissing in their own backyard. Case in point; I received […]

Filed Under: SEO

Improved App Insights My *SS, This Is About in App Data

by Dennis Goedegebuure Leave a Comment

Have you seen the latest land grab in user specific data by Google? Yes, that same company which is now obscuring all referral keywords for organic traffic from their search engine because of privacy concerns for the user? Today Google announced: Improved App Insight by Linking Google Analytics with Google Play. Sounds great right, finally […]

Filed Under: Internet

More Advertising in Gmail

by Dennis Goedegebuure Leave a Comment

Here is a little peek into the future of advertising in your Gmail account. Prepare to see more popping up, colors changing, and new Ad formats being tested the closer we come to the end of the year. Hey, Google is a for-profit company, and the pressure to out-perform the quarterly results year after year […]

Filed Under: Internet

Converse Chuck Stars & Stripes

by Dennis Goedegebuure Leave a Comment

While walking on Market Street in San Francisco, I walked by the Converse store. Check out the Chuck Taylor Converse sneakers Stars & Stripes wall for 9/11! Never forget!

Filed Under: Real life

Own the SERP’s

by Dennis Goedegebuure Leave a Comment

Sometimes you learn more about SEO, other times you learn a little. Today, with the launch of Android KitKat, the Search results (SERP’s) for the search term KitKat changed significantly in a short time. Based on some comments online from a former search quality engineer, after I posted the screenshot of the Android/KitKat page ranking […]

Filed Under: SEO

The Curious Case of Webmaster Central Search Query Data

by Dennis Goedegebuure 1 Comment

For some time, we SEO’s have known Google Webmaster Central query data is not always accurate. Ian Lurie even called it worthless. Still I look at the data once in a while to find good opportunities or small wins. For the last couple of weeks, I’ve been following a rather curious case in our Webmaster […]

Filed Under: SEO Tagged With: Google

Localized Sitelinks for Brand Query Airbnb

by Dennis Goedegebuure Leave a Comment

After last weeks post about the local tree houses in the Google SERP’s, I came across the local sitelinks for our brand term (thanks to my neighbor colleague who was asking about the difference between the paid and organic sitelinks). When I do a search for the brand term Airbnb here in San Francisco, I […]

Filed Under: SEO Tagged With: Google

Google as your Personal Assistant and New Revenue Optimization

by Dennis Goedegebuure Leave a Comment

For a long time, I’ve been thinking in what a company like Google could morph into. Just think about what you could do with the assets they have, large data centers for data storage/processing. The most visited websites in the world, the most popular smart phone operating system, Google analytics being used by a large number […]

Filed Under: Internet Tagged With: Google

Pinterest Lego Board

by Dennis Goedegebuure Leave a Comment

As our Airbnb office is in the same block as the Pinterest office, and a former colleague of mine started working there just recently, it’s fairly easy to pop-in and check out their office. Happy to report the Pinterest office is like their product, fun and full with interesting design or DIY projects. Like this […]

Filed Under: Pictures Tagged With: Pinterest

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