Just Lost a Week of Life – Turns Out… I’m Allergic for Antibiotics

I just found out that I'm allergic for a certain type of antibiotics; Amoxicillin. And I found out the hard way, loosing a full week in the painful process. From now on, I'll have to carry a note saying what medication I cannot have, as the next time I get an attack after taking these kind of meds, I might not be so lucky that I can write a blog post about it.

As the effects of the allergy were so impact full, and at first I didn't pay too much attention to these, I decided to document the way I went through the week to remember me taking better care of myself next time. Most important, I NEED to give a giant shout out to my wife Fiona, as she was picking me and the 3 kids up. Unbelievable..!

But more important, there might be more people out there in search of how to respond to a sudden outburst of hives, flames in their skin or sudden cramps in their hands and if you just started on Amoxicillin, you might want to seek medical help.

Why take Amoxicillin

But first, what was the reason to take an antibiotic in the first place. Mr. D, now 4 years old, is on the schedule to get his tonsils removed. It will hopefully help him to get some better sleep. Running up towards the date of the operation, we found ourselves with some severe coughing people in the house. For already 1.5 week both my wife F and I were coughing, where it turned out to be a beginning lung infection for F. The doctor was so kind to prescribe some medication for us. That's where it all started...

From Wikipedia:

Amoxicillin and amoxicillin-clavulanate are recommended by guidelines as the first-choice drug for bacterial sinusitis (Sinusitis or rhinosinusitis is inflammation of the paranasal sinuses. It can be due to infection, allergy, or autoimmune issues. Most cases are due to a viral infection and resolve over the course of 10 days.)

Taking a first dose of Amoxicillin - Day 0

amoxicillinIt was Friday afternoon when I first took one of the large pills. Hoping my cough will be going away soon, I spent a nice evening with the family and a late night walk with F to top off the week. Before going to bed, I popped another one of these pills, since I was on a 2x per day schedule.

It started to appear to me that the skin on my hands started to itch. I didn't pay too much attention to it, since I just came back from a long week at work, and a busy weekend and next week ahead of us. Still, it suddenly came up, where I hardly could stop myself from scratching my fingers, especially the knuckles.

Day 1 - Busy Saturday

Our Saturdays are always very busy with kids sports and swim lessons. But this Saturday was extra busy with a family member from The Netherlands returning. This meant airport, saying goodbye and driving back and forth with the whole family.

So keep on schedule, waking up was not that hard and all the morning activities went on auto pilot. A quick breakfast with another one of those large pills made me ready to go. Although the pain in my hands was becoming worse, I had a job to do and didn't want to make others worried.

While we went for coffee in Burlingame before racing to the airport, the itchy feeling in my fingers and the palms of my hands was becoming more severe, where I just had to scratch and scratch the skin of inside and the top of my hands.

While driving back from the airport, my wife started calling the doctors office to get advice how to proceed. Obviously the first advice I got was: Stop taking more of the Amoxicillin pills. To stop the rash and the itching skin, I could just buy some Benadryl, an over the counter allergy medicine.

And stubborn as I am, even after the kids swim lessons and my hands were swollen and red, and other parts of my body began to break out, I didn't seek a doctor directly. My wife drove me to a weekend medical center to see a doctor, but he/she was not there for the Saturday afternoon. Later that night I tried to visit a night clinic, but it was closed as well..So we went into the first night with more severe itching and burning sensation over about 30% of my skin.

Day 2 - ER Sunday

Waking up Sunday was no fun. I immediately knew I needed to see a doctor fast. The skin on my hands was burning, and if I used my hands, it felt the skin would burst or crack. My face had started to show red hives and was itching like crazy. The first couple of red spots started to show up on my legs, which came with an increase in temperature as well. Overall, I felt like I had been lying on the beach for a good day in the blazing sun.

ER visit UCSF

Luckily it was so early on a Sunday morning, that I was the first and only one in the emergency care facility. However, after a quick examination, and some discussion, I was sent home with a single dose of Prednisone to combat the allergic reaction. As it said in my discharge papers: "You should not take augmentin in the future or PCN equivalent medication...It will likely take a couple of days to resolve the rash because of the longer half life of the antibiotic you were given".

So off I went home to hang out on my bed, trying to sleep a little and trying to help my wife, who was stuck with the 3 kids. But without hands, any husband is useless! Later that day my legs were beginning to show many more red spots, and my face was just completely red like I had been heavily sunbathing.

Amoxicillin allergic reaction red spots on skin

I thought it would have been done. I went to the ER, got some more medication to counter the allergy, so I must go up from here! Besides, it has been more than 24 hours since I took the last of the Amoxicillin. Little did I know yet the worse was yet to come...

Day 3 - Moving Monday

Red spots from allergy of AmoxicillinWith Monday breaking the week open, I had good hope the Prednisone from the hospital would have done the job. It would be an important and busy day at the office, where we would move into a new office with all the festivities and fun that would come with it. Although my hands were still cramped, swollen and itchy, the rest of my body on fire, I dropped my kids off at school, and joined the rest of the company for the move. The comments were as expected, everybody thought I had been lying on the beach for the full weekend and thought I had a little bid too much sun over those days. Having to explain myself that the red color in my face was from an allergic reaction to Amoxicillin was not too hard, I just had to lift up one of my sleeves of my pants to showcase the red spots on my feet and legs which had become much worse.

After just have moved into the new office, a light lunch and some email work, I threw in the towel. The itchy feeling, hot flashes and skin burn was just becoming to much. I had to get out of there so bad. By the minute it started to get worse, so I quickly packed my stuff and got home as soon as I could to go rest on my bed.

As soon as my wife saw me, she started calling with the doctors office to discuss my condition. We managed to get a new appointment to see the doctor and discuss what the next step would be. After arriving, the doctor herself looked surprised and concerned I had broken out so badly. Immediately she wrote me a prescription for 9 days of Prednisone medication. Next to the meds to combat the allergy, there were also drugs to avoid a heavy itchy skin; Hydroxyzine.

Prednisone to bring down Amoxicillin allergy

With the comment by the doctor that Prednisone is somewhat a magic pill for the allergic reaction I got, I had hope again I would be back in business within a day or so.

Day 4 - Tuesday with Meetings

Tuesday I wished I could have stayed at home from the start. short sleep, constant itching skin, and a red, puffy face were not the ideal circumstances to go into work. But with a meeting planned with people from out of town, it's a no-go in my book to cancel at the day itself, where people have been flying in for seeing you.

Just for the one meeting I ran into the office. The Prednisone was barely doing its work, where constant hot flashes were indicating I was running a fever, while the itch was now over more than 60% over my skin.

Immediately after the meeting I left for home, and fully expected to recover fast, as it has been already more than a couple of days since I took the Amoxicillin, and I had been more than 24 hours on Prednisone. The magic pill should be doing its job by now.. right? Nope!

Day 5 - Worst Wednesday

severe Amoxicillin allergy red skin
Wednesday proofed to become the worst day so far. After just 2-3 hours of sleep due to the fever, itching skin and restlessness, it became clear the thing was not over yet, long from it. 80% of my skin was showing a rash, little bumps and was looking like it was burned from the sun or a bad acne. My legs were completely red, where the skin on my hands was about to crack.

The day was spent in bed, but it was strange. Normally when you're sick, you would like to sleep, or not eat. Now, my brains worked as best I could expect on a couple of hours sleep, I had a healthy appetite, the only discomfort was that I had the hot flashes and the itchy skin everywhere by now.

Still, this was not the worse. The night from Wednesday to Thursday would proof the worse time. There were times I was laying in my bed ready to scratch my skin off my flesh so bad was the itchy feeling. There were times I wanted to lay in a bathtub full with Aloe vera lotion to cool my skin down.

I had taken 3 sleeping aid pills, all the Hydroxyzine I was allowed to, but nothing could take down the burning of my skin which was so badly itching me. I ended up to stay the full night awake, not because I wanted, but simply because I couldn't sleep of the bad feeling on my skin. And it doesn't help either that one of the side effects of Prednisone is: Insomnia...

Day 6 - Tired Thursday

Finally at around 5 am I couldn't take it anymore, and took a cold shower for 45 minutes. If only I could get away from the itchy feeling on my skin all over my body for 5 minutes, I would have been thankful.

I don't remember too much of the Thursday morning. So tired and wanting to feel better, I slowly fell into a state of unconsciousness. Half-awake, vs half asleep, I just didn't care anymore if my skin was itching. I could feel it, and it drove me mad, but finally there was a feeling of acceptance.

I managed to get some rest in the morning, where in the afternoon we paid the doctor another visit. Finally the redness of my skin was retreating, where the legs were first showing an improvement. Later it proofed the symtoms on my skin were moving upwards, where the legs were the worst on Tuesday, my Torso bad on Wednesday & Thursday. So the face comes on Friday?

Day 7 - Fuzzy Friday

At least I could sleep better. Still lot of itchy feeling on my chest and shoulders making it hard to fall asleep, but when I woke up on Friday morning, there was real improvement. At least to the skin on my torso. A new thing has popped up, and I instantly felt it opening up my eyes. That didn't feel the same as normal!

Looking at myself in the mirror when I woke up was scary. I could have sworn I was staring in the face of somebody who just had a long night of drinking behind him. At least 3 bottles of bad whiskey was starring me back in my face...Picture below was from a couple of hours later, so just imagine those eyes 5 times worse!

Puffy Eyes

But this I could handle, as long as these sacks under my eyes were not permanent! The skin was looking much better, where the legs were almost back to normal. Still the chest and the shoulders were itching, but long from  as bad as the two days before. My skin felt like I had been sunbathing for at least 2 weeks in the south of France, and started to peel off. Oh great new signs of this thing not over yet!

Day 8 - Road to Recovery Saturday

Finally on Saturday, yesterday, I could say that the rash on my skin was under control. The eyes were still puffy, and the skin in my face and ears were clearly showing there was a new one coming underneath, but the redness was gone for 80%.

Peeling skin due to Amoxicillin allergy

For a couple of days more, I will need to take the Prednisone pills, as we are building down the number of pills I'm taking per day. I'm sure all the other signs of this bad reaction to Amoxicillin will disappear with the next couple of days.

Lessons learned

While I was laying around, scratching my back, a couple of things have become clear to me which I tried to remember for this blogpost.

Skin - your largest Organ

I research a number of aspects in this situation. One of this is Skin. Your skin is actually your largest organ, and so important for all its functions: protection; sensation; thermoregulation; control of evaporation; storage of synthesis; absorption of important ingredients of life; water resistance.

It is essential to take good care of your skin. You think you can stay out in the sun for a long time, sunbathing to get a great tan. That is actually real bad for your skin. So No Más!

Oh, and drink lots of water, everyday, all day!

Support system

With a limited support system for us here in San Francisco, it shows how vulnerable we are for situations which are unexpected. F and I are alone with 3 little kids with a couple of friends from their school and some real close friends at around 30 minutes away.
Although we love all of them, and know they would be there for us, it's not the same as family.

Mrs. F - My Rock

How could I have survived without Mrs. F. She has been amazing the last week, as taking care of 2 young kids who need to be fed, clothed and taken to summer camp, a young baby with the demands that come with it, and a grumpy husband with all the side effects of the medications going around his body while sleep deprived is no fun!

How you put up with these kind of situations, the demanding kids and especially how you put up with me every day is amazing. Thank you for what you've done!


While reading the Wikipedia page for Amoxicillin today, I learned it was a good thing to take swift action when we had the suspicion the itchy hands were because of the Amoxicillin pills.

The onset of an allergic reaction to amoxicillin can be very sudden and intense - emergency medical attention must be sought as quickly as possible.

The initial onset of such a reaction often starts with a change in mental state, skin rash with intense itching (often beginning in fingertips and around groin area and rapidly spreading), and sensations of fever, nausea, and vomiting. Any other symptoms that seem even remotely suspicious must be taken very seriously.

However, more mild allergy symptoms, such as a rash, can occur at any time during treatment, even up to a week after treatment has ceased.

For some people who are allergic to amoxicillin the side-effects can be deadly.

It took more than a week, and clearly I'm not there yet. Work has been piling up, a lot of emails were left unanswered and the house can use some work from my end. It was heart warming to get all the well wishes, Facebook comments and emails from everybody. Sorry I could not respond in person, as I was just to out of it all...

Timing isn't perfect either with Mr. D's operation planned tomorrow morning, crazy busy and the roller-coaster of life hasn't ended yet.


Now go take care of yourself, your skin and most important: your loved ones...!!!

On Parenting, School Policy and Avoiding Diabetici

Seriously I don't get certain parents. If school policy says "no sugar allowed in school" why do you bring cupcakes for your sons birthday.
Deyan cannot have sugar, and if he does eat it, eventually he can become a diabetic. No fun!

So don't expect me to help you carrying 2 trays of cupcakes into the school for your sons birthday, and don't expect me to keep my mouth shut about you breaking school policy!

I'm an example for my kids, helping you with your sugar loaded treats, would be a direct smack in the face for my son.

  • How would he be able to trust me moving forward if I bring him in direct danger?
  • How would he be expected to follow the rules if I, his dad, am breaking the school rules?
  • What example are we setting for our kids if we believe kids with dietary restrictions should be denied a treat, while others are all enjoying the cupcake.

I understand its a disappointment for your son, but you can throw him a party, and serve cupcakes, candy, soda etc. I will be happy to decline the invitation.

My main concern is to prevent D becoming a diabetic patient. With a strict diet, we have a chance to prevent this as long as possible, which is hard enough with today's kids menus in restaurants.

So don't mind if I don't give a damn about the 1 day your son is disappointed for not bringing cupcakes to school! We have to deal with D's disappointment every day! Deal with it, you can to...How about you take those Sugar loaded cupcakes back home...


PS, I didn't even go into the correlation of sugar levels, corn syrup and bad nutrition and the rising obesity among kids.

SF Photowalk Promotion for Google Glass

Google is aggressively promoting Google Glass and the Google+ photography communities and its features these days. And rightly so, as a lot of people still claim Google+ is a ghost town, there actually are a number of very lively communities on Google+. These communities show there is interest in the new platform. Examples of communities active on Google+:

  • SEO's. With the potential of Google+ having a positive effect on a site rankings, and hence it's ability to get more free search traffic, it's almost a must have in every SEO toolbox.
  • Photographers. With the beautiful picture layout, unlimited amounts of pictures you can upload for free, large size display, and auto upload from your smart phone, this seems like the new favorite photographer platform.

During Google I/O last week, a special Photowalk was organized with Thomas Hawk (thomashawk.com) and Trey Ratcliff (stuckincustoms.com), two photographers famous for their pictures online, and early adopters of Google+. From all the announcements, the products placements and the free goodies which were given away, the focus of the Google team organizing the SF Photowalk (event link on Google+) was on the photographers community to introduce them to Google+ and Google Glass.

A large focus for the photowalk was also the product placement of Google Glass. All the Google people walking with us were wearing the new gadgets, and both Thomas & Trey had just received a pair of Google Glass to promote taking pictures with the camera in Glass. One lucky Photowalker would walk away with a fresh pair of Google Glass. Unfortunately it wasn't me...

Google Glass making its appearance at the SF Photowalk
Thomas Hawk & Trey Ratcliff posing with Google Glass at the SF Photowalk
Bystanders gladly trying out Google Glass
Bystanders were all very interested in what was happening. Imagine you see a group of around 250 people walking through the streets, all equipped with camera's and taking pictures of everything they see around them.

There were around 200-250 photographers and photography enthusiasts at the photowalk. The picture below was made by Peter Adams, and published here with permission. The original can be found here.
SF Photowalk group photo by Peter Adams

The San Francisco Photowalk was a lot of fun. Some people had taken props to take pictures of, like in the picture below here.
Fun with Props at the San Francisco Photowalk
I think I took around 200 images, which I will not all publish here. I have uploaded 172 pictures to a Google+ album, which can be found here.

Google Local Reviews

So this is how Google is trying to get more people familiar with their local business reviews product, and compete with Yelp; at popular events for the San Francisco Hipsters you might see a team hired by Google trying to convince people to try out the product. They actually expect you to review a couple of local businesses right there on one of the laptops. Just to make you familiar with the product. And what do you get for all the data you just entered and the time you spent, right.. a T-shirt.


 Google local reviews, trade a tshirt in exchange for your time and local knowledge

Google local reviews, trade a t-shirt in exchange for your time and local knowledge, write some reviews on local businesses and learn how the system works

The Great Gatsby at Airbnb

One of the great things at Airbnb, is that once every months, there is a formal Friday, which means the majority of the employees dress up in their best suits to make a smashing appearance. Flip Flops & Fleece will be thrown under the bed for one day. And once every quarter, a special theme is giving all those working at Airbnb the opportunity to put their best in impressing their colleagues. Today, with the launch of the new movie from Leonardo Di Caprio, after the book The Great Gatsby, the Formal Friday theme at Airbnb was: The Great Gatsby.

Usually, a theme Formal Friday also means all three founders of Airbnb are in San Francisco, and are dressing up like anybody else in the office. Airbnb is not such a formal company where the founders hide themselves in a private office. No, Brian Chesky, Joe Gabbia and Nathan Blecharczyk can be found in between all the other employees everyday. A perfect opportunity to shoot some pictures with them for the Formal Friday; The Great Gatsby...

Nathan Blecharczyk and Dennis Goedegebuure at Airbnb HQ

Nathan Blecharczyk and Dennis Goedegebuure at Airbnb HQ

Brian Chesky and Joe Zadeh (Joebot) at Airbnb HQ at The Great Gatsby Formal Friday

The Great Gatsby Formal Friday at Airbnb HQ with Brian Chesky and Joe Zadeh (Joebot).

Joe Gebbia Airbnb

Not only for The Great Gatsby formal Friday will Joe Gebbia; CPO for Airbnb, wear a bow tie. Many days on the week, not only on Fridays, Joe can be spotted with a bow tie dressed up!

Penguin Updates, Bring IT ON

With a lot of chatter on Twitter, it's probably safe to say that we are on track to see a large update hitting the search results just in time for the annual SMX Advanced in Seattle (from the chatter, it's most likely going to be a Penguin update). Like clockwork, Google gives the SEO's something to talk about, and since this is the advanced version of the SEO/SEM conference, it's a big update. Apart from all the discussions on the version number, it's incredible to see how SEO's stumble over each other to write "the news" what Matt Cutts have said online, and what you could expect from the next update.

Matt Cutts fro Google Tweets about Penguin 2.0


SEO's across the world are loosing their heads, and take the words of Matt Cutts all as a mantra. They shiver in fear on how the wrath of The Google might come down on their site, causing all kinds of trouble. But as my buddy Ryan ranted already:

We need to stop analyzing every word @mattcutts says like it’s some lost scripture and start paying attention to the meaning of what he says....


Remember when Matt said that Page Speed was a “all else being equal we’ll return the faster site” type of factor? That fits perfectly with the tree and dynamic weights I just talked about.

Instead of looking at the big picture, the meaning, and the reasoning behind what Matt says, we get too caught up on the literal definitions. It’s the equivalent of thinking David and Goliath is a story about how there are giants in the world rather than a story about how man’s use of technology helps him overcome challenges and sets him apart from beasts. We keep taking the wrong message because we’re too literal.


But I think some website owners should be afraid of what's coming down the pipeline, because if your site back-link profile looks like this, it might still works at the moment, but for how long...?

Does this look like a Penguin back link profile?


The funny thing is, the linking this site has done, still works like crazy. Check the sites visibility in search using the tool from Search Metrics. As you can see, the X-axes are not corresponding on the same timeframe, however, you can clearly see the search visibility of this site increased with the large jump in back-links in January of this year.


The next Penguin update will be larger than the previous ones. Next Penguin update will be a larger one than just a data refresh

Next Penguin update will be a larger one than just a data refresh


So, if you are already getting a ton of link removal requests, expect your inbox to show a flooding of new link removal requests rather sooner than later! Will you comply with the request, or have the requestor take more aggressive steps, like legal threads and stuff. I've heard of some very aggressive take down requests, even with authoritative domains. So far, I've received only one take down request, but have not taken the link down, since it was purely editorial. If the webmaster has screwed up their own link profile by being way to aggressive, that would be their problem. So I stand by Kim here, No I Will NOT respond to your disavow link paranoia. Bug off! 

So bring it on.. I'm ready for another Penguin update!

Black & White Penguin with a red bow tie


Planning a Content Marketing with In-Page Analytics?

With the launch of a new city in the Neighborhood projectLos AngelesAirbnb just launched the largest number of city Neighborhoods so far, 61. I really enjoyed day dreaming with the great pictures of Neighborhoods like MalibuSanta MonicaVenice or Hollywood. Maybe one day we will have the chance to move and live in Los Angeles, which has always been a secret dream for me. But then again, San Francisco is also not too shabby! I love walking around in the Richmond District, and get a sense of the Asian, Russian mixture of the Neighborhood and make great street pictures.

Another dream home town for me has been New York. Maybe a little bid too much out of our league, as living in a Neighborhood like TribecaSoHo or West Village with 3 kids is just very difficult. Let alone we would ever be able to afford a Townhouse at the Upper West Side! Brooklyn seems to become the new hot spot in New York, especially as the New York Times just published an article on how Hispters are taking over Neighborhoods like Williamsburg, or how they call it Will.I.Amsburg. But enough for the dreams I might have when winning the lottery, what I thought would be interesting to talk about what to search for or to look at for you as a marketeer to plan a content calendar for the pages you have on your site. To conduct this research, I'm using the following tool:

  • Google Analytics; with the in-page analytics reporting

You Like this so far, please share:

How To Use In-Page Analytics To Direct Your Content Marketing

In page analytics are an often overlooked tool for conducting user research, and a great way to get new topics to write more on. And the best thing is, your users already told you those topics are the ones they are interested in! From the Google help document (underline and red mine)

In-Page Analytics is available under the Content section on the Standard Reporting tab. It lets you make a visual assessment of how users interact with your web pages

So looking at which Neighborhoods  in New York we would need to write more about, I pulled up the In-Page analytics on the New York Neighborhood page, and used the Color bubbles to showcase popular Neighborhoods based on what the users have clicked on.

Neighborhood heatmap

Where the colors give the scale of popularity relative to each other. This means, the warmer the color, the more clicks the link got in the time period I checked (data was for the month of April).

What stands out, is that there is one Neighborhood in particular popular, and the only one which gets a red color: Upper East Side. Some Neighborhoods didn't even got a color, so it's safe to say, these are the least well known, or not so popular neighborhoods in New York; these are:

Honestly, I never heard of these either, except for the name civic center, which we have here Civic Center in San Francisco as well.

Popular New York Neighborhoods Stacked Up

So pulling all the New York Neighborhoods in a spreadsheet, and making a bar chart of the results, it shows how all the Neighborhoods stack up on popularity:

Popular New York City Neighborhoods stacked up


Now it's only a matter of creating a massage map per Neighborhood and research the topics before the editor can start writing.

Tweet this post:


You can access the report in Google Analytics in two ways:

  • In Standard Reporting > Content, click In-Page Analytics.
    This option opens the report on the page you identified in your profile settings.
  • In the Pages report (Standard Reporting > Content > Site Content > Pages), when you drill in to a specific page, click the In-Page tab.
    This option opens the report for that page.

Airbnb Blog Running on WordPress, Genesis & Websynthesis

With Posterous closing, a race started a couple of weeks ago to move the Airbnb blogs from Posterous to WordPress. Lucky me, I have a number of years experience with WordPress, and more lucky me, I know people who even have more experience with WordPress and WordPress hosting. The Airbnb blogs are now running on the following stack:

teach them young So yesterday evening, I was busy checking all the migrations with my little man with me. Teach them young they say..

Just in time for our major Trust announcement this morning. Now, all we need to do, is create a new child theme, so that we can style the blogs completely according to Airbnb standards... So much opportunity to expand right now, having full control! Love it!

Other blog we migrated is the Nerds at Airbnb! Worth it to check out if you are into coding

#TornadoWeek Hashtag Pushing

Check out this creative way of getting people to engage with your brand on Twitter.
The Weather channel is having their Tornado week.
And now you can make the interns suffer from high winds.
The only thing you would need to do, is tweet with the hashtag #tornadoweek in your tweet
I can't wait for Shark week... But then again, that would entail the interns of Animal Channel
Check out the site on the Weather channel. Can we call this: Tornado Week Intern Blow Out
Tornado Week Intern Blow Out
From the site:
Our Weather Channel interns got so excited about Tornado Week they wanted to recreate a Twitter powered Tornado in our office - so we did, and sat them right in the middle of it! Now you are in control of the winds. Every public mention of#TornadoWeek on Twitter raises the scale and boosts the winds. You can even Tweet at the interns using the @TornadoWeekhandle. Hit 1,000,000 mentions and we will turn up the wind for a full blown EF-5 tornado inside the Weather Channel offices!

Always Be Linking, Especially with Students

Always be LinkingOne thing I'm trying to learn fast, as this is a big black spot in my SEO skillset; Link Building. First rule of Link Building: ABL

Always Be Linking ABL

Tweet this quote:

Take up every opportunity to gain a true endorsement in the form of a link. And what better opportunity to get a new backlink than when a group of MBA students from Berkeley get a tour in your office, and you just happen to have your DSLR, with an awesome lens on it with you! Snap a couple of grou pictures and start chatting...

Me: "So, did you like the tour..?"

Group lead: "We sure did, we are a bunch of MBA students from the Haas Business School in Berkeley"

Me: "Is that right..?"

Group lead: "Hey, any chance we can get a hold of those pictures you just took of us?"

Me: "Yeah, sure where would you post it"

Group: "We have a Facebook page..."

Me: "Don't you have some sort of journal on the Berkeley.edu website"

Group lead: "Sure, we can add it to our newsletter, which is published online"

Me: Bingo..!! "Great, I will send you the file, would you mind giving me a credit link in it"

Group lead: "Sure, no problem man..!"

Me: "Thank you, and I hope you guys had fun here in the office..."

So, here you can download a large version of the picture. Now I hope they will follow through...